ReviewAIToolsreviewaitools

What is Trend?

Trend is a platform that connects brands with content creators to scale user-generated content across various platforms, enhancing marketing ROI.

Trend facilitates the creation of user-generated content (UGC) that converts, starting at $100. The platform has a hand-picked network of creators who meet high-quality content creation standards. Brands can make brief and collect free applications from individuals eager to create content for them. The platform recently joined forces with Soona, expanding the range of content production possibilities for brands.

Trend offers a curated network of UGC creators known to improve performance, ensuring a brand image that perfectly aligns with a brand’s vision. It has facilitated the creation of over 18,500 videos and 21,000 photos through its network of 3,700+ creators. The platform grants 100% licensing and distribution rights to all created content, allowing brands to use it on various mediums including social media, websites, and ads.

Brands can find and connect with content creators who fit their brand image, commission original photos and videos and enjoy full licensing rights to all created content. The platform is backed by top investors, including Pharrell Williams, who praises it for empowering a new set of creators and allowing brands to tap into unique content from around the world through a single community and platform. The website encourages brands to visualize their products through various content types, including product action videos and photography, and to post a project to quickly connect with creators that understand their brand. It also offers a newsletter subscription to stay updated with the latest news.

Best for
Small BusinessMedium BusinessLarge Enterprise

Pricing

Starting at $90/month · Subscription

Features

22 features that make Trend stand out.

  • Calendar Management
  • Content Library
  • Email Marketing
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Workflow Management
  • Campaign Analytics
  • ROI Tracking
  • Payment Tracking
  • Filtering
  • Campaign Scheduling
  • Influencer Relationship Management

Trend alternatives

Tools buyers consider alongside Trend.

Frequently asked questions

Is Trend free to use?
Trend does not currently offer a free tier or free trial. Pricing starts at $90 and depends on the plan you choose.
How much does Trend cost?
Trend starts at $90/month. Higher tiers add seat capacity, automation, integrations and enterprise-grade controls.
What does Trend integrate with?
Trend integrates with popular tools such as Yotpo, plus an open API for custom workflows.
Who is Trend best suited for?
Trend is built for teams who need to standardise the workflow it covers — typically growing companies who have outgrown spreadsheets but don't yet need enterprise-grade procurement suites. The exact fit depends on company size, deal volume and compliance requirements.
How long does it take to onboard Trend?
Most teams are live on Trend within 2–6 weeks. Simpler implementations (small teams, default workflows) can be done in days; large enterprise rollouts with custom approval chains and ERP integration take longer.

Browse related categories

Other directories where this product (and its competitors) live.

See all categories →

Content Marketing Software

Content marketing software is a collection of tools and processes that lets you automate content marketing, including planning, creation, distribution, and publishing. This software enables marketers to manage content creation to impact sales growth positively. To ensure time-saving, content marketing software deploys a lot of automation from content workflow creation to publishing.

Influencer Marketing Software

Influencer marketing software is a tool designed to help businesses manage and optimize their relationships with influencers to drive brand awareness and increase engagement. This software streamlines the entire process of influencer marketing, from identifying and contacting potential influencers to managing campaigns and analyzing their impact. It allows companies to find influencers that align with their brand, track performance metrics, and ensure that campaigns are meeting their objectives.

SMS Marketing Software

SMS Marketing Software is designed to facilitate the creation, management, and execution of marketing campaigns via text messages. This software enables businesses to reach customers directly on their mobile devices with personalized messages, promotional offers, reminders, and other communications.

Video Making Software

Video Making Software is designed to facilitate the creation, editing, and production of video content. This type of software provides a range of tools that allow users to create high-quality videos for various purposes, including marketing, education, entertainment, and social media.

Digital Signage Software

Digital Signage Software is a tool that allows you to create, schedule, and distribute multimedia content on electronic displays, such as TVs, monitors, or electronic billboards. The software integrates with specific hardware to ensure that your content is displayed effectively. It offers various content forms, such as text, animation, and videos, which are often intended for public viewing.

Marketing Automation Software

Not only can you improve the workflow of your team, but you also gain time and energy to focus on the business. Or other tasks that need your attention. Marketing Automation software is designed to help marketers or businesses attract more customers. Additionally, you can improve marketing efficiency and analyze lead behavior.