Lighthouse Studio

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by Lighthouse Studio·Launched Marketing Analytics Software Pricing Optimization Software

ReviewAITools Score · 1873 reviews8.9

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What is Lighthouse Studio?

Lighthouse Studio by Sawtooth Software is an advanced platform for Conjoint Analysis and MaxDiff, ideal for creating experimental designs and traditional surveys. It supports various models like Choice-Based Conjoint (CBC), MaxDiff, and Adaptive CBC, offering customization for complex experiments. Key features include anchored and Bandit MaxDiff, conditional display, and alternative-specific conjoint designs.

The software excels in predictive simulations using hierarchical Bayes to analyze market reactions to product configurations and pricing strategies. Lighthouse Studio is also a robust survey authoring tool, enabling the creation of mobile-friendly surveys with comprehensive respondent management features.

Flexible in data collection, it allows hosting surveys on secure servers or independently for privacy. Designed for power users, it supports dynamic answer lists, custom verification, and integration of custom HTML, CSS, JavaScript, and Sawtooth Script, making it a versatile tool for sophisticated market research and analysis.

Best for

Small BusinessMedium BusinessLarge Enterprise

Pricing

Starting at Custom · Subscription · Free tier available

Features

25 features that make Lighthouse Studio stand out.

Data Import/Export
Data Extraction
Dashboard
Forecasting
Data Analysis Tools
Support Audio/Images/Video
Customizable Templates
Survey Builder
Mobile Survey
SSL Security
Statistical Analysis
Question Library

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Frequently asked questions

Is Lighthouse Studio free to use?

Yes, Lighthouse Studio offers a free version with core features. You can upgrade to a paid plan when you need more capacity or advanced functionality.

How much does Lighthouse Studio cost?

Lighthouse Studio uses custom pricing tailored to each organisation. Contact their sales team for a quote based on your team size, modules and contract length.

What does Lighthouse Studio integrate with?

Lighthouse Studio ships with an open API for custom integrations. The vendor also publishes connectors for common business systems on request.

Who is Lighthouse Studio best suited for?

Lighthouse Studio is built for teams who need to standardise the workflow it covers — typically growing companies who have outgrown spreadsheets but don't yet need enterprise-grade procurement suites. The exact fit depends on company size, deal volume and compliance requirements.

How long does it take to onboard Lighthouse Studio?

Most teams are live on Lighthouse Studio within 2–6 weeks. Simpler implementations (small teams, default workflows) can be done in days; large enterprise rollouts with custom approval chains and ERP integration take longer.

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